17-19 October 2018 | Marina Bay Sands | Singapore

Destination Showcase: Iceland

October 25, 2017 @ 2:30 pm – 3:00 pm
Presentation Hub, Basement 2
Michele Koe

Come and be Inspired by Iceland

Thorleifur will be telling the fantastic story of how Icelandic Tourism companies and the government joined hands when a major volcanic eruption threatened the industry.  The result was one of the most successful campaigns in later years resulting in an extraordinary success of Iceland as a tourism destination.

He will also present Iceland as a destination for all seasons and introduce the marketing tools and assistance available from Promote Iceland for Travel agents wishing to add Iceland to their portfolio of interesting locations for the enlightened traveler.  

Speaker: Thorleifur Thor Jonsson, Senior Manager Trade Delegations, Promote Iceland