Facts & Figures for 2016

Leverage on ITB Asia, Asia’s Leading Travel Trade Show. With 10,876 delegates coming from 110 countries, meet the exhibitors and buyers across all segments of MICE, Corporate and Leisure with our unique matchmaking system.

Key highlights of last year’s show:

  • Asia’s largest and only hybrid show, bringing 10,876 show attendees from MICE, Corporate, Leisure sectors 
  • Connect with over 895 pre-qualified buyers, of which, 43% of attending 895 buyers has a purchasing power of USD 500k – USD 1m 
  • Capture the immense growth of the Asian outbound market with over 70% buyers based in Asia
  • Guaranteed 1 : 1 ratio between buyers and exhibitors 
  • Over 110 countries represented making ITB Asia the most international travel trade show in the region 
  • 60% recommended buyers from 120 intermediaries 
  • 100% pre-schedule appointments with at least 33 guaranteed appointment slots with pre-selected buyers 
  • 1 in 2 buyers signs contract with exhibitor creating the most business conducive trade show 
  • 70% of attendees are decision makers 
  • 15,000 Pre-Scheduled Appointments exclusively between buyers and exhibitors before the show