APAC travellers are seeking richer, more meaningful journeys. Drawing on exclusive Tripadvisor data & insights, this session explores the seismic shift toward experience-driven travel as well as future trends expected for this category.
Learn the top motivators, trending activities, and actionable strategies for engaging APAC’s new generation of purpose-led explorers.
The evolving needs of the travelling consumer reflect how they plan, experience, and spend on travel.
Today’s travellers are on the lookout for new destinations and experiences. They are digitally savvy and socially conscious, and value personalised, flexible travel solutions. There is also enhanced interest in health, wellness, and multigenerational travel. They want a unique journey, right from the start. This includes creating a holistic travel experience by transforming the airport lounges into a “destination before departure,” not just a waiting area. Incorporating technology for personalised services and diverse culinary experiences tends to also whet their appetite.
Industry expert Mei Mei Song will join us to share her experience on how to curate for the travelling consumer, and the tools and innovative technologies to make their journeys more meaningful and memorable.
Embark on a journey of opulence and discovery aboard the Trans-Siberian Express, a 12-day luxury rail tour from Moscow to Ulan Baatar. This exclusive experience features private dining, gourmet cuisine, and lavish compartments, with immersive stops in Kazan, Ekaterinburg, Novosibirsk, Lake Baikal, and beyond. Join us as we unveil a new frontier in high-end travel through the heart of Siberia.
Embark on a journey of opulence and discovery aboard the Trans-Siberian Express, a 12-day luxury rail tour from Moscow to Ulan Baatar. This exclusive experience features private dining, gourmet cuisine, and lavish compartments, with immersive stops in Kazan, Ekaterinburg, Novosibirsk, Lake Baikal, and beyond. Join us as we unveil a new frontier in high-end travel through the heart of Siberia.
In today’s rapidly evolving hospitality industry, redefining what it means to provide exceptional service involves blending innovation with the core values of classic hospitality. Modern technology can improve guest convenience and create highly personalised experiences. However, the essence of hospitality remains rooted in human connection, attentiveness, and personalised service.
Join our expert panel as we explore how blending modern technology with timeless hospitality values, can help hotels create experiences that are both cutting-edge and authentically warm, fostering long-term guest loyalty and satisfaction.
As the world adapts to hybrid work, shifting travel patterns and evolving lifestyles, the traditional boundaries between business, leisure and living are dissolving. Today’s global citizens, from digital nomads and relocating families to professionals on assignment, see seamless, personalised and tech-enabled experiences that allow them to thrive wherever they are. FH shares how the hospitality, particularly the serviced living sector, can respond by balancing technological innovation with the timeless human service that makes people feel at home, anywhere in the world.
Partnerships promise growth, but which ones truly move the needle? In this practitioner-led session, you’ll hear field notes from an operator’s perspective on designing and running collaborations across a precinct. We’ll explore how partnerships can drive demand, deepen engagement, and support sustainable, heritage-led tourism—all without adding operational chaos. Expect candid insights, practical takeaways, and ideas you can adapt to your own context.
Explore the Adventure Travel Trade Association’s latest research, the State of the Adventure Travel Industry Report 2025, as well as their newly released market sizing and trends. Learn how these trends are relevant to Asia – and how tour operators can stay ahead.
In this panel discussion, the vital intersection of sustainability, protected areas, and responsible travel will be explored. Hear innovative approaches to conserving ecosystems, designing eco-friendly tourism experiences, and fostering collaborations that benefit both nature and local communities. Discover how the travel industry can be a powerful force for conservation while delivering extraordinary experiences for travellers.
Luxury is no longer defined by five-star hotels and white-gloved service – it’s about access, connection, and once-in-a-lifetime moments as the line between adventure and luxury travel is increasingly blurred. This cross-over means private access to remote landscapes, personalised itineraries shaped around passions, and seamless logistics that allow travellers to focus on the experience, not the details. The panellists will discuss the shifts that they are seeing in Asia, and the opportunities for the industry to explore this intertwining themselves.
AdventureConnect is an ATTA networking event for those in the travel trade with a passion for adventure travel to come together, network and learn from one another.
The ATTA invites all travel professionals with an interest in adventure, nature, and cultural tourism to gather in this casual networking atmosphere.
