Ready to see how AI is rewriting the rules of hospitality demand generation?
The hospitality landscape is evolving fast. AI and data aren’t just tools anymore; they’re growth engines. Hotels leveraging AI-powered insights are unlocking unprecedented opportunities to drive sustained growth and deliver personalised guest experiences that truly resonate.
In this session, we’ll break down demand generation as the cornerstone of long-term revenue growth and show how AI is reshaping the way hotels market, sell, and engage with travellers. From Generative to Agentic AI, the future demands hotels be ready for decisions powered by both humans and machines.
You’ll walk away with actionable strategies to:
Join us to discover how data and AI can turn every challenge into an opportunity, and insights into profitable demand.
Hospitality distribution is at a crossroads. Hotels face mounting pressures from OTA dependency, fragmented tech systems, and powerful loyalty programs run by global chains. However, challenges invite opportunity. This speech examines how emerging forces like embedded commerce, artificial intelligence, and social media discovery are transforming the way guests find and book stays. It argues that independents can compete by building smarter partnerships, investing in connected digital infrastructure, and capturing first-party data to own the guest relationship. The future belongs not to those who resist change, but to those bold enough to embrace disruption and turn it into advantage.
Personal technology is redefining travel by using AI to create personalised itineraries and recommendations for each traveller. With these AI-powered tools, users receive seamless support for planning, booking, and real-time assistance anywhere in the world.
This session will share AI+big data-driven insights into the evolving landscape of Chinese outbound tourism. From family travellers seeking cultural immersion to digital-savvy millennials chasing unique experiences, it will highlight key trends and real-world examples to show how destinations and brands can leverage technology to better understand, engage, and convert this high-value market.
Low-cost carriers are hardly recognisable from their earlier models. Once merely operating single-aisle aircraft serving short and medium routes, they are now pushing into long-haul travel with multiple cabins class configurations, third party distribution agreements and differentiated corporate content.
This introduction sets the stage for a panel focused on evolving distribution strategies, emphasising both product and distribution innovation—including dynamic pricing, bundling, and premium seating—as central to how LCCs are growing revenue.
Sion Qian ,
Creative Production Director, AStation AStation – the outdoor mixed reality (XR) entertainment company. AStation creates amazing shared adventures, powered by Apple Vision Pro. Guests ‘enter new worlds’ with its patented large-space entertainment technology called Enterverse™.
Join industry leader Andrew Smith as he shares practical examples of how AI is transforming travel through real-world applications and use cases. Drawing on industry research and hands-on experience, the session explores how hotels can leverage AI to personalise guest experiences, streamline operations, and drive business growth. Gain insights into how AI delivers value for both travellers and partners and take away actionable ideas to start or scale your own AI journey.
In today’s digital-first hospitality world, seamless connectivity is more than just a behind-the-scenes function — it’s a real competitive advantage.
Hotel technology providers are working more closely than ever to deliver smooth, integrated solutions. But the real game-changer lies in going beyond just technical connections — it’s about genuine collaboration that creates value for hotels and their guests alike.
This session takes a practical look at how connectivity and partnerships are reshaping the hospitality tech stack. Léa Vernet will share real-world insights on building integrations that help hoteliers stay agile and guest-focused.
Whether you are tech-savvy or just want to understand how it all fits together, this is your chance to explore what it means to be truly future-ready.
Artificial Intelligence (AI) is rapidly transforming industries worldwide, and the travel sector is no exception. As travel becomes more complex, with increasingly personalised consumer expectations, AI is offering innovative solutions to streamline operations, enhance customer experiences, and drive business efficiencies.
Join us for an insightful and engaging discussion with industry experts, exploring how AI will redefine the future of travel, creating more seamless, efficient, and personalised experiences for both businesses and travellers alike.